Computer History Museum

The Computer History Museum will develop a comprehensive social media strategy and train a cross-museum staff team in the use of social media tools and planning and execution of a new social media strategy. A digital marketing expert will provide training to a social media team of staff members from the collections, development, guest services, information technology, events, and education departments. The social media team will work with the museum's marketing staff to plan and implement a new social media strategy by creating posts and building their own followings. The project relies on a diverse group of staff from across the museum to work closely together, helping to create a more collaborative environment. The project will result in the orchestrated use of social media platforms that can reach new audiences across demographics largely untapped by the museum.